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TEMPUS

Whitbread waking up to life without Costa

The Times

It’s probably stretching it a little to imagine that Whitbread’s shareholders are starting to rue the sale of Costa Coffee. The £3.9 billion that Coca-Cola paid for the high street chain in 2018 represented a price tag so rich and frothy that it would have been almost perverse to reject it; some of the leisure group’s biggest shareholders had been pushing for a disposal or spin-off, after all.

Yet it would be of little surprise if some of Whitbread’s owners are beginning to ask themselves what they’ve been left with — being the operator of Premier Inn budget hotels in Britain and Germany, with a smattering in the Middle East.

Whitbread was founded as a brewery in 1742 and during its history it has